"...the station missed its official 30th birthday in March, which disappointed KMSC student general manager Matt Wilmes. 'KMSC first went on the air in the spring of 1978, but we'll now be celebrating our birthday in October,' he said. 'We'll be commemorating the event by playing our top 500 songs in a 36-hour marathon broadcast.'"
The station has a "college alternative" format during the day and prides itself on playing new music before it hits mainstream stations. Additionally, they air specialty shows, broadcast sporting events and will soon offer video streaming of football game highlights on their website.