Thursday, August 7, 2008

"Inspirational" College Radio

Attesting to the wide range of college radio station formats, today I read some news about Criswell College's 30+ year old Christian station KCBI in Arlington, Texas. According KCBI's website:

"Identified in the industry as an 'Inspirational' radio format, KCBI broadcasts a mix of teaching programs and music along with award-winning news from a Christian perspective, weather, and information...KCBI is licensed to the Criswell College by the Federal Communications Commission as an Educational, Non-Commercial station."

The latest on KCBI is that they just elected a new General Manager. The Religion Blog on the Dallas Morning News website quotes a press release that states:

"In a unanimous decision, Mike Tirone has been elected as the new general manager and Senior Vice President of 90.9 KCBI and Criswell Comminications [sic].

'The Lord has blessed KCBI because we don't manage the station to seek the approval of men,' said Mike Tirone. 'We only seek the approval of our Lord Jesus Christ. KCBI strives to follow the words of Philippians 2:15, "We need to become blameless and pure, children of God, without fault, in a crooked and depraved generation, in which we shine out like stars in the universe and hold out the Word of life."'

This is an interesting programming philosophy, if I understand it correctly, to seek the approval of a higher power as opposed to the approval of the listening audience. In a way, it's not all that different from other rebel college radio stations who strive to be leaders (playing edgier material), rather than followers (playing what the audience asks for/wants/is familiar with).

P.S. There's been some buzz lately about rumors that Criswell College wanted to sell off assets, including radio station KCBI (estimated to be worth $20 million). This week news came out about the resignation of the president of Criswell College due to "philosophical differences" about the future of the college.

No comments: